Grey literature—which includes corporate reports—hardly has the most alluring name, and it's often easy to understand why. They're used to show shareholders and other interested people information about all the amazing things the company has achieved, so why shouldn't they be fun? For this corporate report for the charity WaterAid, I wanted to grey literature colourful. Playing with graphic elements inspired by kids' building blocks, bold colours and an alluring typeface, I created a corporate report that was less 'corporate' and more captivating.
*Teachers design example, Shillington Education.